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Bella Hadid brings Orebella to the Middle East with Kuwait launch

Bella Hadid brings Orebella to the Middle East with Kuwait launch
Bella Hadid launched her brand in Kuwait. (Instagram)
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Updated 9 min 23 sec ago

Bella Hadid brings Orebella to the Middle East with Kuwait launch

Bella Hadid brings Orebella to the Middle East with Kuwait launch

DUBAI: American Dutch Palestinian supermodel Bella Hadid this week brought her beauty brand, Orebella, to the Middle East with its launch at Ulta Beauty in Kuwait.

The model and entrepreneur is currently in Kuwait celebrating the debut and meeting fans. On Instagram Stories, she posted a photo with her father, Mohamed Hadid, who joined her for the trip.




Instagram/ @bellahadid

“Look who I found in Kuwait? My little comedian @mohamedhadid. Baba’s birthday week + launching Orebella in the Middle East = best week ever!!!” she wrote.

She also shared a behind-the-scenes shot of herself getting ready, doing her hair and makeup while holding one of the brand’s perfumes, captioning it: “Orebella is finally in Kuwait.”




Instagram/ @bellahadid

Ulta Beauty’s first regional boutique opened at The Avenues in Kuwait City. Locations at Mall of the Emirates and Dubai Mall in the UAE are scheduled to open in December, with ֱ set to follow in the first half of 2026.

Fans in the region are anticipating Orebella’s arrival in ֱ and the UAE alongside the launch of Ulta Beauty, one of the largest beauty retailers in the US.




Instagram/ @bellahadid

In June, Ulta Beauty awarded Bella Hadid’s fragrance brand, Orebella, its prestigious Conscious Brand of the Year title, recognizing the label’s commitment to clean ingredients, ethical practices and sustainable packaging.

Orebella, which launched in 2024 with a sell-out line of clean fragrance mists, is rooted in Hadid’s love of scent layering, spirituality and beauty rituals.




Bella Hadid met her fans at The Avenues in Kuwait City. (Instagram)

Hadid wrote on her website at the time: “For me, fragrance has always been at the center of my life — helping me feel in charge of who I am and my surroundings. From my home to nostalgic memories, to my own energy and connection with others, scent has been an outlet for me. It made me feel safe in my own world.”

The alcohol-free scents of Orebella were Hadid’s answer to traditional perfumes.

“Through my healing journey, I found that I was extremely sensitive to the alcohol in traditional perfumes — both physically and mentally — it became something that was more overwhelming than calming to me,” she added. “That is the main reason I wanted to find an alternative, so essential oils became an artistic and experimental process for me.”


Art Basel Qatar will pay tribute to region’s ‘culture of gathering’

Art Basel Qatar will pay tribute to region’s ‘culture of gathering’
Updated 7 min 29 sec ago

Art Basel Qatar will pay tribute to region’s ‘culture of gathering’

Art Basel Qatar will pay tribute to region’s ‘culture of gathering’
  • Focus on community, director Vincenzo De Bellis tells Arab News
  • 84 artists, 87 galleries from Mideast, Asia, Americas and Europe

DOHA: Art Basel, the international contemporary art fair, will make its Gulf debut in Doha from Feb. 5 to 7 next year featuring 84 artist presentations by 87 galleries. 

Art Basel Qatar is a partnership between Art Basel, its parent company MCH Group, Qatar Sports Investments, and QC+, a strategic and creative collective specializing in cultural commerce.

Vincenzo De Bellis, chief artistic officer and global director of Art Basel Fairs, told Arab News at a recent press briefing in Doha that the event will reflect the location’s culture.

“The first thing we started thinking was how we can do this differently from the other fairs.

Attendees at the Art Basel Qatar media briefing. (Supplied)

“Because the region, in our opinion, asks for a different format to begin with, a format where the culture of gathering together, being together, is really part of the concept.

“So, I wouldn’t call it a challenge in that case. It was different from what we do, but it was an opportunity.”

Egyptian artist Wael Shawky has been appointed as the artistic director of Art Basel Qatar.

Shawky and a committee will eschew the traditional booth model in favor of an open-format exhibition in which artist presentations respond to a central curatorial theme of “Becoming.”

De Bellis said: “We’ve appointed a selection committee, composed of both international and regional experts, and experts both in contemporary and more modern art.

“By doing this, we cover a lot of both the artistic intentions, conceptual, and also the cultural specificity of the region.”

The fair will unfold across two key venues, M7 and the Doha Design District, as well as selected public sites in Msheireb Downtown Doha, the city’s creative and cultural hub.

Both the format and curatorial direction will bring the concepts of storytelling and dialogue to the fore, offering new ways for galleries, artists, and collectors to engage while maintaining market relevance.

More than half of the artists presented in this first edition hail from the region, including Etel Adnan, Ali Banisadr, Simone Fattal, Ali Cherri, Meriem Bennani and Iman Issa.

Galleries from across the region will participate, including those with outposts in Gulf states including Qatar, the UAE, and ֱ.

The wider Middle East and Asia will also be represented, including galleries from Lebanon, Turkiye, Egypt, Morocco, Tunisia and India.

ֱ-based galleries participating include Hafez Gallery based in Jeddah and Riyadh, Cairo’s Gallery Misr, Tunis’ Le Violon Bleu, Beirut’s Saleh Barakat Gallery, and Dubai’s Tabari Artspace.

International galleries from across Europe, the Americas and Asia will also participate, including Acquavella Galleries, Gagosian, Hauser & Wirth, Pace Gallery, David Zwirner and White Cube.

Noah Horowitz, CEO Art Basel. (Supplied)

Art Basel’s CEO Noah Harrowitz said: “​​Growing the market for galleries, artists, collectors, and patrons around the world is core to Art Basel’s mission.

“So at its heart, Art Basel Qatar is about expanding the conversation and catalyzing the opportunity so present here on the ground in Doha.

“By bringing artists, galleries, and collectors from across the Middle East, North Africa and South Asia, together with Art Basel’s global community and expertise, will create new possibilities for how art is seen, shared, and ultimately collected.”