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The Public Investment Fund has established Expo 2030 Riyadh Co., a new organization to oversee Expo 2030, ensuring effective planning, execution and the legacy of one of the world’s most prestigious global events.

Expo 2030 will mark a significant milestone for º£½ÇÖ±²¥, showcasing the Kingdom’s Vision 2030 goals, including aspirations for economic diversification, cultural exchange and global collaboration.

The creation of a dedicated entity highlights the importance of the event and the need for a focused approach to managing its extensive and complex operations.

The company will be responsible for the complete planning, coordination and execution of Expo 2030. Its roles include event planning and operations, stakeholder engagement, promotion and marketing, sustainability and legacy development.

º£½ÇÖ±²¥ has emphasized global collaboration as a key aspect of Vision 2030, and Expo 2030 provides a platform for international companies to contribute in various ways.

Expo 2030 serves as a platform to position º£½ÇÖ±²¥ as a global hub for innovation, culture and business. A specialized company ensures the Kingdom can compete with other major global expos and deliver an unparalleled experience.

International companies are expected to play a significant role in the new company’s operations and in Expo 2030.

º£½ÇÖ±²¥ has emphasized global collaboration as a key aspect of Vision 2030, and Expo 2030 provides a platform for international companies to contribute in various ways.

Global engineering, construction, and technology firms will likely be involved in designing and building the Expo 2030 site, and its associated infrastructure.

The selection of Talal Al-Marri as the company’s head likely stems from his expertise, leadership qualities, and alignment with the objectives of both the Public Investment Fund and Vision 2030.

I have known Al-Marri for many years, dating back to when he led Saudi Aramco’s European operations. During that time, I interacted with him while BMG was advising DHL on exploring a partnership with Aramco for a regional logistical hub.

His professionalism and contributions during meetings with Aramco President and CEO Amin Al-Nasser, along with his colleagues in Davos in 2020, are particularly noteworthy.

While specific details about his appointment may not be publicly disclosed, the decision was likely influenced by several key factors, including his proven leadership experience and expertise in both global and local contexts.

The Public Investment Fund likely selected him for his ability to effectively represent the organization and ensure that the company operates in line with the PIF’s vision of excellence and innovation.

As always, the PIF plays a crucial role in º£½ÇÖ±²¥â€™s economic diversification. This company will help ensure that Expo 2030 aligns with the broader goals of Vision 2030, such as enhancing tourism, investment and international partnerships.

In my opinion, the decision to establish Expo 2030 Riyadh Co., led by Al-Marri, will undoubtedly provide another boost for Expo 2030.

• Basil M.K. Al-Ghalayini is chairman and CEO of BMG Financial Group.

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