JEDDAH: As part of this year’s Jeddah Season, summer events under the theme “Jeddah is Different” launched on Friday night at Jeddah Art Promenade, coinciding with the opening of several new zones for the summer vacation.
The program offers entertainment, culture and tourism across several main destinations, including the city’s iconic landmarks and key facilities.
The opening night featured drone shows, roaming performances and interactive characters, creating an engaging experience for families and visitors.
Throughout the summer, the season includes cultural experiences, entertainment shows, water activities, live music, shopping and other attractions, providing residents and visitors with diverse activities over 90 days.
It supports the Kingdom’s Vision 2030 goals by diversifying entertainment options and enhancing quality of life for citizens, residents and visitors.
Among the main attractions is the Jeddah Shopping Festival, combining traditional and modern markets, along with promotions and discounts at malls, hotels, airlines, car rentals and restaurants. The festival will run until Aug. 31.
This year’s season also features the West Coast zone in Obhur, offering entertainment on Jeddah’s coast, women-only beaches, and both day- and night-time activities.
Visitors can enjoy water sports and games at public and private beaches, relax at retreats like Kashta Beach and attend musical performances by the sea.
The Perfume Exhibition showcases a wide range of local and international perfumes, specialized workshops and exclusive launches, with experts and celebrities taking part.
The enclosed, air-conditioned Forest Wonders area offers interactive experiences, including live animal encounters, theatrical and roaming performances, and jungle-themed restaurants until Aug. 30.
Art enthusiasts can attend concerts and art events featuring Arab and Gulf stars, adding a creative dimension to the season.
Events remain open past midnight to avoid the summer heat. More events are expected to be announced later this year, spanning the cultural, artistic and tourism fields.