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DUBAI: Crown Prince Mohammed bin Salman was photographed attending the Formula E races in Riyadh on Friday and for the occasion donned a navy-colored Barbour jacket worn over a crisp white thobe that immediately sent the internet into overdrive.

The outerwear item by British heritage brand Barbour sparked its own Arabic hashtag on Twitter — that translated to “Crown Prince’s jacket”— with many taking to the social media platform to admire the look.

سمو الأمير في

— بدر العساكر Bader Al Asaker (@Badermasaker)

Really the biggest advertisement you could ever have

— sAra (@1993_725)

“What a magnificent jacket,” wrote one user on Twitter.  Another chimed in, “Really the biggest advertisement you could ever have.” Indeed, a royal co-sign from the crown prince of the Kingdom of ����ֱ�� is not to be understated.

Got it

— M. (@TripleM0000)

In fact, some people even went as far as purchasing the same quilted jacket just 24-hours after it was spotted on the royal, posting screenshots of receipts of their purchase on their Twitter accounts.  

One user shared a photograph of the jacket, simply writing “Got it.”

MBS accessorized the Barbour Chelsea sports jacket with a pair of Tom Ford aviator sunglasses and black Adidas Yeezy Boost 350 trainers that further lent an athletic twist to the otherwise casual ensemble.